Website Philosophy

Site Purpose: Mac Miller is an independent artist that hasn't conformed to using the music video link: VEVO. One purpose of this site is to present his fans with an exclusive hub so instead of going to youtube and struggling to find a video, they are all in one place. The URL is http://www.wix.com/kittygrew/macmillermusic this means that it's easy for someone to find the website directly as it had the name in it. The purpose of my site is to inform fans of recent information on my artist and to enlighten people that come across the site as to who Mac Miller is and what his music is like.

Site Goals: 

• To inform fans of recent information
• Enlighten people that come across the site as to who Mac Miller is and what his music is like
• Give the public an opportunity to purchase merchandise, songs and videos on my website

How My Site Would Be Distributed: Facebook, Twitter, Myspace and Youtube. Mainly, fans sharing the link between themselves. Generally, Mac Miller is well known, there are many forums in which he's been compared to other artists such as Asher Roth, Sam Adams and Wiz Khalifia. On Youtube, Mac Miller is in the related box to many of these artists. This is one way his music could be distributed. One main way, would be by his friend and collaborator, Wiz Khalifa. Links to Mac Miller Music would be posted on his personal fan site exposing Mac's music to a wider fan base. One reason that these means of distribution is that they are all free. The fact that Mac Miller isn't signed to a major label means that he doesn't necessarily have a lot of money to spend on advertising. This is a free, easy yet effective way to distribute his music. 

Website Plan: The text will be very elegant similar to Edwardian Script to create a simple, consistence theme to match the digipak. The basic theme is simple yet elegant. I'm going to create a black and pink/white colour scheme. The homepage will have a fade in effect as will each other page. I've chosen this simplistic theme because I want all types of fans to be able to access and use the site. MAC MILLER will be at the top of the screen at all times. I have 8 headings that are also always present at the top of every page called: Home, News, Events, Music, Videos, Gallery, Links and Contact Us.